What is GlossAi?
In today's video-first world, understanding your brand's presence on social video is crucial, yet often overlooked by traditional tools. Dig is a leading Social Video Intelligence platform designed to give companies complete visibility, deep understanding, and proactive control over how their brands are perceived and discussed across billions of social videos worldwide. It empowers you to navigate the complexities of social video, turning potential risks into opportunities.
Key Features
👁️ Video-First Global Coverage: Dig goes beyond text-based analysis, covering and analyzing over 90% of social videos across all major channels. This comprehensive approach ensures you see what's truly happening to your brand at scale, capturing conversations and trends that text-only tools miss.
🧠 Advanced In-Video Analysis: Our platform decodes every critical detail within video content itself. It analyzes spoken words, identifies visuals and products, and interprets captions, providing a granular understanding of your brand's context in real-time.
📊 Narrative Extraction & Insight: Dig intelligently groups related video clips to surface current and emerging narratives, filtering out noise to reveal critical positive and negative themes. This allows you to track sentiment and understand the true story unfolding around your brand.
⚡ Real-Time Reporting & Alerts: Stay informed with instant notifications on emerging vulnerable narratives, sensitive information leaks, and disinformation trends. Dig's real-time alerts enable you to act swiftly, preventing potential issues from escalating into crises.
Use Cases
Proactive Reputation Management: Detect and address damaging viral narratives, disinformation, or deep fakes before they escalate. Dig helps you protect executive reputations and prevent sensitive information leaks by providing early warnings and actionable intelligence.
Enhanced Consumer & Content Intelligence: Gain deep insights into consumer sentiment by analyzing product complaints segmented by demographics, benchmarking your brand's perception against competitors, and assessing the impact of your content and narratives across platforms.
Strategic Influencer Identification: Identify and evaluate influencers whose values and audience truly align with your brand or product. This enables more effective partnerships that resonate authentically with your target market.
Unique Advantages
Dig's "Video-First" approach fundamentally redefines social listening, offering distinct advantages over traditional methods:
Beyond Text: True Video Understanding: Unlike text-based tools that remain blind to the actual content within videos—what's shown, said, or implied—Dig "cracks the code" of social video. It analyzes visual cues, spoken dialogue, and contextual elements to provide a complete picture, ensuring you're not missing critical nuances.
Unmatched Scale & Speed: Traditional teams, even large ones, struggle to keep pace with billions of videos created daily. Dig’s automated, comprehensive coverage and real-time processing capabilities provide immediate insights, allowing you to react quickly when anything can go viral without warning.
Actionable Intelligence for Control: Dig doesn't just surface data; it provides "Impact Scoring" to quantify damage and contribution across narratives and offers "Response Management" tools for counter-narrative suggestions, automated takedowns, and strategic planning. This empowers you to not just observe, but actively control your brand's narrative.
Conclusion
Dig empowers organizations, from Communications Executives to Social Media Teams, to truly understand and control their brand's journey in the video-first world. By providing unparalleled visibility and actionable intelligence on social video, Dig helps you turn potential risks into strategic advantages and build stronger brand loyalty.
Explore how Dig can help you get a grip on social video and protect your brand's future.




