What is Frase.io?
Frase.io is the essential AI-powered platform designed for content teams navigating the convergence of traditional search (SEO) and generative AI platforms (GEO). By providing a unified workflow for research, optimization, and competitive monitoring, Frase helps you dramatically cut content creation time—from hours to minutes—while maximizing your visibility across Google, ChatGPT, Claude, and more. Use Frase to create high-quality, on-brand content that ranks higher and captures market share in the rapidly evolving AI search landscape.
Key Features
Frase provides the tools necessary to ensure your content performs optimally in both traditional search engine results pages (SERPs) and AI-generated summaries.
🚀 SEO + GEO Dual Content Optimization
The platform features a unified editor that optimizes content simultaneously for Google rankings (SEO) and AI citations (Generative Engine Optimization). As you write, you receive real-time, data-backed suggestions to improve topic coverage, structure, and readability, ensuring your articles match the criteria preferred by both traditional search algorithms and large language models.
🔍 Real-Time AI Search Competitive Tracking
Monitor your brand's authority and market presence across five major platforms: ChatGPT, Claude, Gemini, Perplexity, and Google AI. Frase gives you a comprehensive visibility dashboard, allowing you to see exactly which customer prompts trigger competitor mentions, track your share of voice, and identify critical visibility gaps to close immediately.
💡 Proactive Content Opportunity Monitoring
Stop wasting time on manual audits. Frase analyzes your existing content performance (via Google Search Console integration) and delivers daily, actionable alerts. This proprietary framework identifies pages that are decaying and losing traffic, rising pages that need a small push to rank higher, and missing keywords your competitors haven’t claimed yet, providing instant, high-impact wins.
🗣️ Automated Brand Voice Enforcement
Scale content production without sacrificing quality or consistency. By uploading 5-10 style samples, the AI learns your exact tone, style, and vocabulary, enforcing brand guidelines and compliance rules automatically across every article. This capability saves content teams 5–10 hours per week in editing and ensures every piece remains perfectly on-brand.
Use Cases
Frase integrates competitive intelligence and optimization into a single workflow, enabling content teams to achieve measurable gains quickly.
1. Rapidly Scale High-Quality Content Production
Instead of spending hours manually researching top-ranking SERP results, analyzing competitor outlines, and drafting content briefs, use Frase to generate a comprehensive, data-backed outline and full first draft in minutes. This streamlined process, coupled with real-time SEO and GEO scores, allows content teams to confidently increase their publishing volume by 3-4 posts per week per client, resulting in substantial time savings (up to 60%).
2. Win Generative Engine Market Share
Use the AI Search Tracking feature to pinpoint specific, high-value customer questions (prompts) where competitors are currently being cited by ChatGPT or Perplexity. With this competitive intelligence, you can instantly load the corresponding content into the Frase editor, optimize it based on GEO recommendations (e.g., adding definitions, data, and structure), and swiftly publish the improved version, ensuring your brand becomes the authoritative source in subsequent AI summaries.
3. Maintain Global Consistency and Compliance
For organizations operating across multiple markets, Frase provides full SEO and GEO optimization capabilities across all languages. Furthermore, the Brand Voice enforcement ensures that whether you are drafting content for a local audience or managing a large team of international freelancers, required disclaimers, regulated terms, and the unique brand tone are applied automatically, mitigating compliance risks and maintaining a unified voice globally.
Frase is engineered to solve the unique challenges posed by the evolving search ecosystem, providing critical capabilities that differentiate it from traditional tools.
The Only SEO Platform Optimized for Dual Search
Frase stands alone as the only platform that optimizes content specifically for both traditional search engines (Google, Bing) and major AI platforms (ChatGPT, Perplexity, Claude, Gemini). You are not forced to choose between ranking high on Google and being cited by AI; you achieve both outcomes within a single, integrated workflow. This dual focus is critical, as AI citation is the fastest-growing source of content discovery.
Actionable Competitive Intelligence
Unlike tools that only track keyword rankings, Frase offers unprecedented visibility into the AI landscape. You can track your competitor’s share of voice and identify the precise prompts that drive mentions, allowing you to prioritize content creation based on proven, real-world customer queries used in generative search environments.
Proven Efficiency and Results
Content teams using Frase report tangible, measurable outcomes, demonstrating its value beyond simple feature listing:
- 60% Reduction in content research and drafting time.
- 3x Average increase in overall search visibility.
- 13% Growth in visibility within Google's AI Overviews.
Conclusion
Frase is the essential platform for content professionals who demand efficiency, quality, and comprehensive visibility across the entire search spectrum. By integrating best-in-class SEO with proprietary Generative Engine Optimization and competitive AI tracking, Frase ensures your content not only ranks higher but also establishes your brand as the authoritative source in the age of AI.
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