How to Create an AI Influencer with Leonardo.AI Text to Image | AI Tutorial
How to Create an AI Influencer with Leonardo.AI Text to Image
The Rise of Virtual Influencers
The world of social media is filled with influencers who have gained massive popularity and a dedicated fanbase. But what if I told you that some of these influencers aren't real? That's right, there are virtual influencers who exist only online and have been able to attract a wide range of fans through their captivating content. These virtual influencers, with their photos, videos, and engaging posts, have become effective marketing tools for big brands and have even launched their own brands and businesses. In this article, we will explore how these virtual influencers are created and how you can create your very own AI influencer using Leonardo.AI's text to image service.
Meet the Virtual Influencers
One example of a virtual influencer is Emma, a Japanese girl with a passion for film, art, and fashion. Emma has around 400,000 followers on Instagram and earns a significant income through promotional posts on her page. She even recently launched her own brand called Astro Body. Another virtual influencer is Itana Lopez, known for her attractive pink hair. She is not only an athlete but also a gamer, and she has gained fame and brand contracts through her social media presence. Lil Mika is another virtual influencer who has over 2.6 million followers on Instagram and 3.4 million followers on TikTok. She is a 19-year-old girl living in Los Angeles who has collaborated with big brands like BMW and Calvin Klein. These virtual influencers have successfully created an online persona that resonates with their followers, despite not being real.
The Illusion of Reality
What makes these virtual influencers even more fascinating is that they portray themselves as real human beings. They go to restaurants, cinemas, clubs, they go shopping and travel. In fact, they do anything a real human can do. But here's the catch – they don't actually exist. Every image and video of these virtual influencers has been generated using artificial intelligence. They may seem real, but if you pay close attention to their profiles, you'll often find words like "powered by AI," "AI creation," or "virtual human." It's an illusion that has captivated millions of followers. If you've ever wondered how these virtual influencers are created, keep reading, because we're about to dive into the process.
Creating an AI Influencer with Leonardo.AI
The Three-Step Process
Creating an AI influencer involves a three-step process. First, we need to create a beautiful face using an AI text to image service. Second, we create the influencer in different positions and locations. And finally, we perform a face swap to make the influencer look more realistic. There are several AI systems available today that offer text to image capabilities, such as Leonardo, Pixart, Freepic, Foder Dolly 3, and Runway. In this tutorial, we will be using Leonardo as our AI tool of choice. The general workflow remains the same across different systems, so you can follow along using any AI tool.
Step 1: Creating the Face
To get started, visit the Leonardo website and create a free account. Once you're logged in, you can access the main services of the site, such as image generation, by clicking on the relevant links. In the image generation section, you'll find a text box where you can enter prompts for generating images. You can choose from different models and fine-tuned options to create a specific style or genre for your influencer. You can also specify the output quantity and dimensions of the images. Leonardo offers 150 free credits per day for image generation.
Now, let's create the influencer's face. You can either choose from images generated by others or start from scratch. Once you have an image you like, you can use it as a reference for generating the next set of images. Leonardo allows you to tweak various settings, such as the fine-tuned model, number of images, and aspect ratio. You can experiment with different combinations until you find the perfect face for your influencer. Once you're satisfied, you can download the image for free. For even better results, you can use the Alchemy Upscaler to refine and upscale the images.
Step 2: Creating the Model
Now that we have a beautiful face for our AI influencer, it's time to create the model in different poses and locations. Remember, the faces don't have to be identical in each image. In this stage, we focus on capturing the influencer in various outfits and settings, such as restaurants, shops, fitness clubs, and more. The goal is to create a diverse range of poses and outfits to make the influencer's content more engaging. Leonardo can help generate these images, but you can also use other AI tools if you prefer. Repeat this process as many times as necessary to create a wide variety of poses and outfits for your influencer.
Step 3: Face Swap for Realism
In the final stage, we perform a face swap to make the influencer look even more realistic. To do this, we'll be using a Discord bot called "Ian Swapper." First, create a free user account on the Discord website. Then, create a server and add the face swap bot to your server using the provided link. Once the bot is added, you can use the Discord interface to upload your original model's image and the image you want to perform the face swap on. The bot will quickly complete the face swap process, and you can repeat this step for all your images. The result is a virtual influencer that looks almost indistinguishable from a real human.
FAQs
1. Can I use any AI system to create an AI influencer?
Yes, you can use any AI system that offers text to image capabilities. Leonardo is just one example, but there are other tools available as well, such as Pixart, Freepic, Foder Dolly 3, and Runway. The process may vary slightly between different tools, but the general workflow remains the same.
2. Do I need any programming or coding skills to create an AI influencer?
No, you don't need any programming or coding skills. The AI tools available today have user-friendly interfaces that allow you to create AI influencers without writing a single line of code. All you need is a creative vision and a willingness to experiment.
3. Can I create a male virtual influencer?
Absolutely! Virtual influencers are not limited to just girls. There are male virtual influencers as well, such as Blco 22, who has gained a significant following on Instagram and YouTube. The process of creating a male virtual influencer is the same as creating a female one. You just need to adjust the prompts and settings to create a male face and choose poses and outfits that suit the influencer's personality.
4. How do virtual influencers make money?
Virtual influencers make money through various sources, but the largest source of income is through advertising and brand partnerships. They receive large sums of money for promoting brands and products in their social media posts. Some virtual influencers also monetize their own channels and brands, earning additional income through merchandise sales, sponsored content, and collaborations.
5. Can I create an AI influencer for personal use?
Yes, you can create an AI influencer for personal use. Whether you want to impress your friends or experiment with AI technology, creating a virtual influencer can be a fun and creative project. Just remember to respect ethical guidelines and not engage in any misleading or harmful practices.




