What is Nozzle?
For years, Amazon sellers have been forced to make critical business decisions without access to their most valuable asset: customer data. Nozzle is an award-winning analytics platform designed specifically for FBA sellers, transforming raw sales data into the actionable customer insights you need to drive profitable growth and outpace the competition. We give you back control of your data so you can build a more resilient and successful business.
Key Features
💰 Measure True Customer Lifetime Value (LTV) Go beyond single-transaction metrics. Nozzle calculates the total revenue you can expect from a customer over their entire relationship with your brand, even allowing you to break down LTV by specific ASINs. This allows you to identify your most valuable customers and products with confidence.
🎯 Optimize Customer Acquisition Cost (CAC) Stop guessing about your ad performance. We connect your Amazon advertising spend directly to new-to-brand customer acquisition. This gives you a clear understanding of your CAC, helping you maximize ad efficiency, reduce wasted spend, and know exactly how much you can afford to invest to acquire new customers profitably.
🔄 Build a Customer Loyalty Engine Discover the hidden patterns in your sales data. Nozzle shows you which products lead to repeat purchases and helps you pinpoint the optimal retargeting window for your customers. Use these insights to create effective loyalty programs and marketing campaigns that bring customers back again and again.
📊 Analyze Purchase Behavior & Intervals Understand the complete customer journey. Our platform analyzes what products your customers buy next and the time between purchases. This insight is critical for developing effective cross-sell and upsell strategies, as well as for forecasting inventory needs more accurately.
Use Cases:
Refine Your PPC Strategy: You're running ads for a new product but the initial ACoS seems high. With Nozzle, you discover that customers who buy this product have a 3x higher lifetime value than your average customer, as they frequently return to buy complementary items. You can now confidently increase your ad budget, knowing the initial acquisition cost is a profitable long-term investment.
Optimize Your Product Catalog: You sell 50 different products and want to know where to focus your marketing efforts. By analyzing your data in Nozzle, you find that a low-cost "gateway" product is the starting point for 40% of your most valuable repeat customers. You can now prioritize marketing this specific product to fuel your entire sales funnel.
Launch Smarter Retargeting Campaigns: You want to run a "win-back" campaign but aren't sure about the timing. Nozzle's purchase interval analysis reveals that your customers typically repurchase every 45-60 days. You can now schedule your retargeting ads and email campaigns to appear precisely within that window, dramatically increasing their relevance and conversion rate.
Why Choose Nozzle?
While Amazon traditionally obscures customer data, Nozzle utilizes the official Amazon Selling Partner API (with Amazon's full approval and security auditing) to give you direct access to the metrics that matter, like LTV and repeat purchase rates.
Unlike basic sales dashboards that only show revenue, Nozzle connects your advertising costs directly to customer acquisition and lifetime value. This is what allows you to calculate your true break-even ACoS and, as our customers report, "confidently outspend competitors and gain market share whilst still being profitable."
Awarded by Amazon for Innovation, our platform is built by a team of ex-Amazon employees and seasoned sellers. We don't sell any products on Amazon, ensuring our goals are 100% aligned with your success and growth.
Conclusion:
Nozzle moves you from guessing to knowing. By finally unlocking the customer data you've been missing, you can make smarter, data-driven decisions on advertising, product strategy, and customer retention. Stop operating in the dark and start building a more profitable, competitive Amazon business.
Explore how Nozzle can transform your analytics with a 14-day free trial!
More information on Nozzle
Launched
2019-01
Pricing Model
Free Trial
Starting Price
$200/month
Global Rank
1516393
Follow
Month Visit
17.5K
Tech used
Top 5 Countries
33.75%
15.56%
15.01%
9.56%
8.87%
United States
India
Germany
United Kingdom
Pakistan
Traffic Sources
4.22%
1.16%
0.14%
10.1%
43.76%
40.45%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 25, 2025)
Nozzle was manually vetted by our editorial team and was first featured on 2025-08-10.
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