What is Qloo?
Qloo is a Cultural AI tool that decodes and predicts consumer taste worldwide. It offers an API that provides personalized recommendations, cataloging millions of cultural entities across various categories like music, film, fashion, travel destinations, and more. With Qloo's technology, companies can gain deep insights into consumer behavior and preferences to enhance product development, media buying decisions, and overall consumer experiences.
Key Features:
1. Catalog: Access a vast library of cultural entities spanning different categories such as brands, music artists, films, fashion designers, travel destinations, and more. Results are delivered quickly with the option to customize weighting factors based on regionalization and real-time popularity.
2. Recommendations: Utilize Qloo's flagship recommendation API to deliver personalized results based on demographics, preferences, cultural entities data including metadata and geolocation factors. This feature helps improve product development strategies while enhancing media buying decisions and overall consumer experiences.
3. Geospatial Analysis: Uncover location-based preferences by using Qloo's geospatial API for compound queries like identifying movie genres preferred by people in specific areas who also have an affinity for certain brands or stores.
Use Cases:
1. Media Buying Optimization: A media company can leverage Qloo's recommendation API to understand the cultural interests of their target audience better when planning advertising campaigns across different platforms.
2. Product Development Enhancement: An e-commerce brand can utilize Qloo's catalog API to identify popular trends in fashion or other industries when developing new products or expanding their offerings.
3. Travel Destination Personalization: A travel agency can use Qloo's geospatial analysis API to recommend tailored attractions or activities based on individual preferences within specific locations.
Conclusion:
Qloo's Cultural AI empowers businesses with valuable insights into global consumer tastes through its comprehensive cataloging system and personalized recommendation capabilities. By leveraging this tool effectively in areas such as media buying optimization, product development enhancement,and travel destination personalization,Qloo enables companies to make data-driven decisions that enhance customer experiences and drive business growth.
More information on Qloo
Launched
2004-04
Pricing Model
Contact for Pricing
Starting Price
Global Rank
1754343
Follow
Month Visit
14.8K
Tech used
Google Analytics,Google Tag Manager,Hugo,Google Fonts,Netlify,HSTS
Top 5 Countries
40.38%
25.73%
13.38%
5.97%
5.73%
United States
Ethiopia
India
Spain
Mexico
Traffic Sources
5.12%
1.13%
0.17%
17.08%
41.67%
34.6%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 24, 2025)
Qloo was manually vetted by our editorial team and was first featured on 2023-07-22.
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