True Fit

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Decode size and fit with AI to get your shoppers what they love. Boost conversion, reduce returns and grow profitably with True Fit.0
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What is True Fit?

True Fit is revolutionizing the online shopping experience by leveraging AI to provide personalized fit recommendations. With a focus on boosting conversion rates, reducing returns, and fostering customer loyalty, True Fit’s innovative approach is a game-changer for both retailers and shoppers.

Key Features:

  1. 🌟 Personalized Fit Recommendations: True Fit uses AI algorithms to analyze shopper data and provide tailored size and fit recommendations, enhancing the online shopping experience.

  2. 🛒 Increased Conversion Rates: By guiding shoppers to the right size and fit, True Fit helps boost site-wide conversion rates, leading to increased sales and customer satisfaction.

  3. 📉 Reduced Returns: True Fit’s accurate fit guidance results in a significant reduction in size-related returns, saving retailers time and resources.

  4. 🚀 Growth in Revenue per Shopper: With improved fit confidence, shoppers are more likely to make additional purchases, driving an increase in revenue per shopper.

  5. 🤝 Seamless Integration: True Fit offers easy integration with various e-commerce platforms, making it a convenient solution for retailers looking to enhance their online fit experience.

Use Cases:

  1. 🏃‍♂️ Asics: This athletic brand saw a 150% conversion lift by implementing True Fit, enabling shoppers to confidently purchase apparel in addition to footwear.

  2. 🇦🇺 Forever New: The Australian fashion brand leveraged True Fit’s AI to enhance the digital fit experience, resulting in a 4X conversion rate increase.

  3. 🌞 PacSun: By building shopper confidence with True Fit, PacSun was able to raise incremental revenue by over 4%, demonstrating the impact of fit guidance on sales.


True Fit’s AI-powered fit guidance is a game-changer for online shopping, benefiting both retailers and shoppers. By providing personalized fit recommendations, True Fit enhances the online shopping experience, boosts conversion rates, reduces returns, and drives growth in revenue per shopper. With a focus on customer satisfaction and loyalty, True Fit is the ideal solution for retailers looking to stay ahead in the competitive e-commerce landscape.

More information on True Fit

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Updated Date: 2024-06-05
True Fit was manually vetted by our editorial team and was first featured on September 4th 2024.
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