What is AdRoll?
AdRoll is a digital advertising platform designed to revolutionize the way brands and agencies manage, measure, and optimize their ad campaigns. Leveraging advanced AI and machine learning algorithms, AdRoll optimizes your entire marketing strategy across multiple channels, ensuring every dollar invested yields tangible results. Since its inception, AdRoll has facilitated the growth of over 140,000 companies by providing them with the tools to drive performance they can rely on.
Key Features
- Retargeting: Re-engage previous website visitors with targeted ad campaigns that harness real-time and historical data for optimal conversion.
- Brand Awareness: Expand your brand's reach through strategically placed display, native, video, and social ads to attract potential customers.
- Audience & Contacts: Refine your audience segments, utilizing in-depth data analysis to target both identified and anonymous contacts with precision.
- Marketing Automation: Automate your campaigns across various channels using AdRoll's robust automation builder to save time and increase efficiency.
- Analytics & Attribution: Gain deep insights into your campaign performance with consolidated reporting, cross-channel attribution, and performance benchmarks.
Use Cases
- Ecommerce: Boost online sales by targeting custom audience segments with personalized ads, leading to increased traffic and higher conversion rates.
- Finance: Introduce new financial services to potential customers through brand awareness campaigns, enhancing visibility and attracting new clients.
- Hospitality: Retarget past visitors with compelling offers to rekindle their interest and encourage repeat bookings, maximizing customer loyalty and revenue.
Conclusion
AdRoll empowers brands and agencies to not only reach their target audience effectively but also optimize their digital advertising campaigns for maximum ROI. From retargeting to analytics and automation, AdRoll's suite of tools is designed to streamline your marketing efforts and help your business thrive in the digital age. Take the first step by signing up with AdRoll today—elevate your advertising strategy and witness your brand’s growth firsthand.
FAQs
- What industries does AdRoll cater to?
- AdRoll services a wide range of industries, including but not limited to ecommerce, finance, hospitality, and non-profits, offering tailored solutions to meet specific business needs.
- How can AdRoll help with digital marketing in the absence of third-party cookies?
- AdRoll provides detailed guidance and resources on navigating the digital marketing landscape post-third-party cookies, ensuring your campaigns remain effective and privacy-complaint.
- What type of support and resources does AdRoll offer?
- AdRoll boasts a comprehensive help center, a blog filled with actionable tips, and a state-of-digital-marketing report to equip you with the latest trends and best practices in advertising. Additionally, they offer expert support through managed services and self-service packages.
More information on AdRoll
Launched
2004-10
Pricing Model
Paid
Starting Price
Global Rank
Follow
Month Visit
1.4M
Tech used
Google Tag Manager,Google Fonts,Gzip,JSON Schema,OpenGraph,Varnish,HSTS,Nginx
Top 5 Countries
18.64%
6.22%
5.82%
5.39%
5.12%
United States
United Kingdom
Canada
Ghana
India
Traffic Sources
2.62%
2.96%
0.16%
11.22%
43.3%
39.74%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 24, 2025)
AdRoll was manually vetted by our editorial team and was first featured on 2024-07-15.
Related Searches
