What is Affinity?
Affinity is a powerful relationship intelligence platform designed for dealmakers in relationship-driven industries. It helps users find, manage, and close more deals by providing automated insights and technology that empower leaders to drive deals with confidence. With Affinity, users can access relationship intelligence based on their team's network and activities, eliminating the need to manually search for connections or information. The software also frees users from time-consuming CRM data entry tasks and ensures collaboration among team members by providing a centralized platform for tracking relationships and engagements.
Key Features:
1. Insights that drive deals: Affinity offers comprehensive relationship intelligence insights that enable users to find and drive deals effectively. By leveraging the collective network of the entire team, it eliminates the need to wonder if someone knows a person at a specific company or who has the best connection with a CEO.
2. Freedom from CRM data drudgery: With Affinity, there's no more wasting time creating contact profiles or dealing with long deployment projects associated with traditional CRMs. The software streamlines these processes, allowing users to focus on building relationships instead of administrative tasks.
3. Confidence to collaborate: Affinity provides teams with the confidence they need to take action, advance deals, and build strong relationships. Users can trust every profile within the system and have complete visibility into every engagement with their target audience.
Use Cases:
- Sales Teams: Sales professionals can leverage Affinity's relationship intelligence insights to identify warm leads through existing connections within their organization's network.
- Venture Capital Firms: VC firms can use Affinity as an efficient tool for managing their extensive networks of startups and venture capitalists.
- Real Estate Industry: In real estate transactions where relationships play a crucial role in closing deals, Affinity helps agents track important contacts and nurture those relationships over time.
- Business Development Professionals: Those responsible for business development can utilize Affinity's features to discover new opportunities through strategic alliances and partnerships.
Conclusion:
Affinity is a game-changing relationship intelligence platform that empowers dealmakers in various industries to find, manage, and close more deals. By providing automated insights, streamlining CRM data entry tasks, and fostering collaboration among team members, Affinity enables users to drive deals with confidence. With its versatile applications across sales teams, venture capital firms, real estate professionals, and business development roles, Affinity offers a competitive advantage by enhancing relationship management capabilities.
More information on Affinity
Launched
2010-4
Pricing Model
Freemium
Starting Price
Global Rank
87843
Follow
Month Visit
476K
Tech used
Google Tag Manager,Webflow,Amazon AWS CloudFront,cdnjs,JSDelivr,Google Fonts,jQuery,Gzip,OpenGraph,HSTS
Top 5 Countries
50.88%
15.14%
6.06%
5.62%
4.21%
United States
Germany
India
United Kingdom
Australia
Traffic Sources
0.65%
0.65%
0.06%
5.07%
26.88%
66.69%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 24, 2025)
Affinity was manually vetted by our editorial team and was first featured on 2023-12-14.
