Crayon

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Crayon provides real-time competitive intelligence to empower your sales team with valuable insights on your competitors.0
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What is Crayon?

Crayon, a cutting-edge competitive intelligence software, empowers businesses to outsmart their rivals and win more deals through AI-powered monitoring and analytics. With Crayon, you can expect a 40% increase in battlecard adoption, achieving $6 million in influenced revenue within a year, and boosting your competitive win rate by 22%. Its advanced AI distills relevant competitor intelligence, enabling you to focus on strategic sales enablement and high-impact work.

Key Features

  1. Competitor Monitoring
    Crayon automatically delivers high-priority insights to your inbox, summarizes news articles, and scores changes in the competitive landscape by importance, streamlining your intel gathering process.

  2. Content Creation
    Create battlecards, announcements, and newsletters using gathered intelligence, ensuring your sales team has the information they need to win competitive deals.

  3. Sales Enablement
    Access intel seamlessly within popular tools like Salesforce, Slack, and Highspot, and leverage team leaderboards and 1:1 coaching to strengthen your sales strategy.

  4. Performance Metrics
    Analyze win/loss data, track engagement, and measure influenced revenue to optimize your battlecard strategy and sales performance.

Use Cases

  1. Scale Go-to-Market Strategies: Alteryx scaled competitive intelligence to thousands of colleagues, boosting battlecard adoption and sales wins.
  2. Enrich Sales with Easy Intel: Cognism increased win rates by simplifying competitive intel consumption for sales reps.
  3. Implement Competitive Insights: Salsify improved enablement motions by leveraging Crayon to understand competitors' actions.

Conclusion

Crayon revolutionizes competitive intelligence, transforming it from a tedious task to a strategic sales advantage. Elevate your business with Crayon's powerful AI and comprehensive analytics, and watch your win rate soar. Ready to see the difference? Book a demo now.

FAQs

  1. What is Crayon Academy? Crayon Academy offers resources to help you build competitive battlecards, predict competitor moves, and optimize your sales strategies.

  2. How does Crayon measure influenced revenue? Crayon tracks sales performance data linked to its battlecards and intel, showing the revenue impact of competitive intelligence.

  3. Can Crayon integrate with our existing tools? Yes, Crayon integrates seamlessly with popular tools like Salesforce, Slack, and Highspot, ensuring your sales team has intel at their fingertips.


More information on Crayon

Launched
2010-07
Pricing Model
Paid
Starting Price
Global Rank
193820
Follow
Month Visit
96.7K
Tech used
Google Analytics,Google Tag Manager,cdnjs,Cloudflare CDN,JSDelivr,unpkg,Google Fonts,Bootstrap,jQuery,Splide,Gzip,OpenGraph,HSTS

Top 5 Countries

33.78%
9.23%
4.51%
4.26%
4.03%
United States United Kingdom Uzbekistan France Australia

Traffic Sources

47.2%
42.72%
6.55%
1.96%
1.05%
0.44%
Direct Search Referrals Social Mail Paid Referrals
Crayon was manually vetted by our editorial team and was first featured on 2024-07-19.
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