What is Justwords?
Just Words is a copy management system that helps companies streamline their short-form copy iterations, such as landing page titles and SEO descriptions. It offers smart templates with industry best practices, copy versioning for tracking performance and coherence, and copy evaluation for quick quality assessment. Additionally, it enables personalized copy rotation based on user attributes, making it a valuable tool for optimizing copy effectiveness.
Key Features:
1. Smart Templates: Get started quickly with pre-designed templates for different copy types, incorporating industry best practices. Easily add experiment learnings to further enhance your copy.
2. Copy Versioning: Similar to Github for copy iterations, track the history and performance of different copies and compare them across product features for consistency.
3. Copy Evaluation: Instead of manually evaluating copies, receive instant feedback on performance, branding, and safety. Edit, merge, and save variants effortlessly.
Use Cases:
1. A/B Testing: Use Just Words to objectively evaluate different copies for landing page titles, email subjects, or SMS messages, helping you choose the most effective option.
2. Team Collaboration: Streamline the review and feedback process by centralizing copy revisions in Just Words, eliminating the need for multiple platforms like Slack, Google Docs, and Sheets.
3. Personalized Copy: Leverage Just Words' ability to blend dynamic personalization attributes (e.g., name, location) with static copy variants, ensuring each user receives the most relevant and coherent copy.
Conclusion:
Just Words offers a comprehensive solution for managing short-form copy iterations, addressing the inefficiencies and challenges faced by companies. With its smart templates, copy versioning, and copy evaluation features, it enables faster and more effective copy optimization. By incorporating experiment learnings and personalization, Just Words empowers businesses to deliver impactful and tailored copy to their target audience. Visit justwords.ai to book a demo and discover how Just Words can enhance your copywriting process.
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