Pixis

Getting the most from your advertising budget while keeping creative fresh and effective can feel like a constant balancing act. You need campaigns that perform, audiences that convert, and visuals that capture attention—all while managing complex platforms and tight deadlines. Pixis is built for marketers facing these exact challenges, offering an AI-powered platform that enhances both ad performance and creative production, helping you achieve measurable results more efficiently.

Pixis integrates artificial intelligence directly into your advertising workflow. It helps you make smarter decisions about where your ad spend goes, who sees your ads, and what those ads look like, ultimately driving better outcomes for your brand. The platform consists of two core components working together: Advance for campaign optimization and Adroom for creative generation.

Key Features: Where Intelligence Meets Action

Advance: Optimizing for Peak Performance

• 🎯 Target Precisely: Leverages AI analysis of vast campaign data to identify and reach the audience segments most likely to engage and convert, ensuring your message lands effectively.

• 💰 Optimize Spend Automatically: Uses AI to monitor campaigns 24/7, adjusting bids and reallocating budgets in real-time towards higher-performing placements and audiences, maximizing your return on ad spend (RoAS).

• 📊 Gain Actionable Insights: Delivers clear, data-backed recommendations based on real-time performance analysis and trend spotting, helping you understand what works and why. Advance can even implement these recommendations automatically.

• 🔄 Streamline Cross-Channel Management: Provides a unified view to manage and optimize campaigns across multiple advertising platforms, ensuring consistency and maximizing impact without manual adjustments for each channel.

• ✍️ Refine Messaging Dynamically: Adapts ad copy and creative elements based on context, user behavior, and performance data, ensuring your message resonates better across different placements and audience segments.

Adroom: Generating High-Impact Creative, Faster

• ✨ Generate Ads Instantly: Creates high-quality, visually appealing ad creatives and copy variations in seconds using generative AI, breaking through creative bottlenecks.

• 🎨 Ensure Brand Consistency: Learns and adheres strictly to your brand guidelines—including fonts, colors, tone of voice, and visual style—ensuring all generated assets feel authentic to your brand.

• 🖼️ Produce Studio-Quality Visuals: Generates pixel-perfect product images with sophisticated placement and shading, along with diverse ad formats suitable for various platforms, without needing extensive design resources.

• V Create Variations Effortlessly: Produces multiple creative options (different moods, seasonal themes, promotional angles) from a single concept, facilitating A/B testing and personalized messaging at scale.

• ✍️ Craft Compelling Copy: Generates data-driven headlines, descriptions, and calls to action tailored to specific platforms and campaign goals, helping overcome writer's block and improve engagement.

How Marketers Use Pixis

1. Revitalizing Underperforming Campaigns: A marketing team notices RoAS dipping on a key campaign. Using Advance, they analyze real-time performance data, identifying specific audience segments and placements that are dragging down results. The AI automatically reallocates budget away from these areas and optimizes bids for more promising ones. Simultaneously, Adroom generates fresh creative variations targeted at the higher-performing segments, leading to a significant uplift in RoAS within weeks, similar to how Betabrand saw a 69% improvement.

2. Launching a New Product Line Quickly: A brand needs to launch a new product across social media and display networks under a tight deadline. Using Adroom, the team generates dozens of on-brand ad creatives and copy variations tailored for Facebook, Instagram, and Google Display Network in just hours. Advance then helps them define precise initial targeting based on AI insights and automatically optimizes the campaign launch for maximum reach and conversions from day one.

3. Scaling Efficiently Across Channels: A company finds success with a Facebook campaign and wants to expand to other platforms while maintaining cost-efficiency. Advance analyzes the successful campaign's data to inform targeting and bidding strategies for new channels. Adroom quickly adapts the winning creative formats for different platform specifications. The AI continues to optimize across all channels, ensuring efficient scaling and helping reduce metrics like Cost Per Install, as Swiggy experienced with a 41% reduction.

Achieve More with Your Advertising

Pixis provides a smarter way to manage and execute your digital advertising. By combining AI-driven performance optimization with rapid, on-brand creative generation, it empowers your team to make better decisions, allocate budget more effectively, and produce compelling ads faster. The result is improved campaign performance, reduced waste, and the ability to stay ahead in a dynamic market. Brands like Klar, Nomad, and Joe & The Juice have already seen tangible benefits like reduced acquisition costs and improved conversion rates by integrating Pixis into their workflows.