What is Willow?
Are you a B2B professional looking to grow your online presence but struggling to find the time to create high-quality content? Meet Willow, the AI-powered social media tool designed specifically for B2B service providers. With Willow, you can save time, stay consistent, and build your brand with minimal effort.
Key Features
🚀 Automated Posts: Schedule and publish engaging content in just a few clicks. Willow helps you plan and execute your social media strategy, ensuring your calendar is always full.
📈 Content Analytics: Get detailed insights into your social media performance. Analyze your efforts and make data-driven decisions to improve your reach and engagement.
🔍 Content Curation: Stay ahead of the curve by discovering the latest news and trends in your industry. Willow curates relevant articles and topics to keep your content fresh and timely.
👩💻 Expert Feedback: Collaborate with a dedicated social media expert who provides personalized feedback, strategic guidance, and one-on-one coaching sessions.
🤖 Will, the AI Assistant: Your virtual social media assistant, Will, helps you create, organize, and schedule content. He ensures your posts are on-brand and aligned with your company's voice.
Use Cases
Effortless Content Creation:
Scenario: You're a busy consultant who wants to maintain a strong online presence but finds it challenging to consistently post high-quality content.
Solution: Willow's AI assistant, Will, drafts and schedules posts for you, saving you hours each week. You can approve and tweak these posts to ensure they align with your brand.
Result: You stay active on social media without sacrificing your valuable time, and your audience stays engaged with your content.
Strategic Growth:
Scenario: Your B2B firm aims to establish thought leadership in your industry but lacks a clear social media strategy.
Solution: Work with Willow's dedicated social media expert to develop a comprehensive strategy. Regular coaching sessions help you refine your approach and create impactful content.
Result: You build a strong, authoritative presence on social media, attracting more leads and enhancing your brand's reputation.
Team Collaboration:
Scenario: You manage a team of professionals who need to contribute to the company's social media efforts but struggle to coordinate and stay consistent.
Solution: Willow's platform allows your team to collaborate seamlessly. Team members can share ideas, draft content, and schedule posts, all in one place.
Result: Your team works together efficiently, ensuring a steady stream of high-quality content that reflects your company's expertise and values.
Conclusion
Willow is the perfect solution for B2B professionals who want to grow their online presence without the hassle. With automated posts, expert feedback, and an intuitive platform, you can save time, stay consistent, and build a strong brand. Ready to see how Willow can transform your social media strategy?
More information on Willow
Launched
2010-07
Pricing Model
Free Trial
Starting Price
Global Rank
1271152
Follow
Month Visit
21.1K
Tech used
Google Tag Manager,Webflow,Amazon AWS CloudFront,Cloudflare CDN,jQuery,Gzip,HTTP/3,OpenGraph,HSTS
Top 5 Countries
25.16%
20.54%
9.35%
8.27%
6.6%
United States
India
Belgium
Netherlands
United Kingdom
Traffic Sources
4.97%
0.98%
0.13%
8.75%
44.37%
40.52%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 25, 2025)
Willow was manually vetted by our editorial team and was first featured on 2025-03-17.
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