Breadcrumbs Copilot

Breadcrumbs is an AI-powered software that offers enterprise-grade lead scoring for businesses of all sizes. With Breadcrumbs, you can optimize your entire sales funnel and increase the number of marketing qualified leads (MQL) to opportunities by up to 30%. The software supports both sales-assisted and product-led growth motions, making it suitable for a wide range of companies. Breadcrumbs is trusted by innovative organizations and provides features like Copilot, which allows users to create lead-scoring models in seconds with just a few clicks. It also offers data-driven models for automated lead scoring, complete transparency and customization options, as well as full access to the Breadcrumbs Scoring Engine.

Key Features:

1. Automate Lead Scoring with Data-Driven Models: Breadcrumbs enables you to automate the process of lead scoring using data-driven models. With just three clicks, you can create a lead-scoring model that is completely transparent and customizable according to your business needs.

2. Unlimited Workspaces and Models: Unlike legacy solutions that limit you to one or two models, Breadcrumbs allows you to build unlimited workspaces and models. This flexibility eliminates false constraints and empowers you to optimize all revenue levers including acquisition, expansion, retention, and more. You can even run multi-variate tests without impacting operations or systems.

3. Sales and Marketing Alignment: Breadcrumbs facilitates objective conversations between marketing and sales teams by identifying predictive attributes through machine learning (ML). Its Compare feature allows you to validate different hypotheses while its Copilot empowers users with quick insights in seconds.

Use Cases:

- Optimize Funnel Efficiency: By automating lead scoring with data-driven models provided by Breadcrumbs, businesses can improve their funnel efficiency by focusing on high-quality leads.

- Improve Sales-Marketing Alignment: The software helps bridge the gap between marketing and sales teams by providing objective insights into what makes a lead hot.

- Consolidate GTM Stack Data: Breadcrumbs allows businesses to consolidate their go-to-market (GTM) stack data, providing a unified view of prospects, leads, and customers. This enables trend analysis for marketing program optimization and deep analytics at every level of the scoring engine.

How to Use:

1. Get Started with Copilot: Begin by using Breadcrumbs' Copilot feature to create your first lead-scoring model in seconds. The software will analyze your data and generate a suggested model that you can customize as needed.

2. Automate Lead Scoring: Utilize Breadcrumbs' data-driven models to automate the process of lead scoring. With just three clicks, you can create transparent and customizable models tailored to your business requirements.

3. Explore Insights: Take advantage of Breadcrumbs' features like Reveal, Compare, and Explore to gain valuable insights into your leads, prospects, and customers. These insights will help optimize your marketing programs and improve funnel efficiency.

Conclusion:

Breadcrumbs is an AI-powered software that offers enterprise-grade lead scoring capabilities for businesses looking to optimize their sales funnel efficiency. With its automated lead scoring models, unlimited workspaces and models functionality, as well as its support for various go-to-market strategies such as sales-assisted or product-led growth motions, Breadcrumbs provides users with actionable insights that drive revenue growth. By consolidating GTM stack data and facilitating objective conversations between marketing and sales teams, this software empowers businesses to make informed decisions based on real-time data analysis while improving overall alignment within their organizations