What is Cargo?
Cargo is your central hub for orchestrating all go-to-market operations, designed specifically for revenue teams. It empowers you to build powerful AI-driven workflows that automate tasks, unify data, and ultimately drive systematic revenue growth, freeing up valuable time for your sales and growth teams.
Core Capabilities
Cargo provides the essential tools to streamline your revenue engine:
Go-to-Market Workflow Orchestration 🚀 Build complex, automated workflows using an intuitive visual builder. This enables you to streamline business operations, save time, and significantly improve revenue efficiency. The platform offers modular logic and building blocks tailored for GTM, allowing you to implement sophisticated processes like lead scoring, assignment, and routing across your tech stack with precision and control.
Unified Data Storage 📊 Connect, integrate, and unify all your go-to-market data in a single, accessible hub. Gain a complete 360° view of your customers and prospects by bringing together data from CRMs, marketing platforms, product analytics, and even data warehouses like Snowflake or BigQuery. You can define flexible data models with custom fields and relationships, all without requiring coding.
Integrated AI Capabilities ✨ Empower your sales representatives and automate tasks by seamlessly integrating AI into your workflows. Generate personalized email content, summarize insights from customer data, or automate data cleaning and classification based on the specific context of each record. Leverage diverse AI models and personalize prompts to fit your unique needs, boosting efficiency and value delivery.
Dynamic Audience Segmentation 🎯 Create highly targeted, dynamic B2B audiences by leveraging every available data point across your unified view. Build sophisticated segments based on CRM data, product events, email activity, and more. Cargo allows you to define custom computed columns and metrics without SQL, providing granular control before activating and syncing these precise audiences to any of your 50+ integrated GTM tools.
Practical Applications
See how Cargo translates capabilities into tangible results:
Automate Sales Administrative Tasks: Remove manual burdens like deduplicating companies in your CRM or cleaning false contact-company associations. Implement workflows that automatically maintain data hygiene, allowing your sales team to focus solely on selling and engaging with prospects.
Target Prospects Based on Rich Signals: Track specific, high-intent signals, such as job offers at target companies, and use this timely information to automatically trigger targeted outreach sequences or assign leads to the right reps, ensuring you engage accounts at the ideal moment.
Build and Execute Complex GTM Playbooks: Orchestrate multi-step processes across your entire go-to-market stack, from initial data enrichment and lead scoring to automated assignment, personalized outreach via integrated AI, and syncing activities back to your CRM, ensuring consistent and efficient execution of your revenue strategy.
Why Choose Cargo?
Cargo stands apart as a platform purpose-built for the nuances of revenue operations. It enables engineer-level business logic through a low-code interface, making sophisticated automation accessible to RevOps and Growth teams. By sitting atop your existing data infrastructure and integrating deeply with your GTM tools, Cargo enhances your current stack rather than replacing it, allowing you to engineer growth rapidly and effectively.
Conclusion
Cargo provides the unified data foundation and powerful workflow automation your revenue teams need to streamline operations, free up valuable time, and achieve systematic growth. It's the essential platform for setting a new standard in revenue orchestration.
Explore how Cargo can help you engineer your growth and unlock new levels of efficiency and performance.





