What is Invoca?
Invoca, hailed as a leader in real-time revenue execution platforms by The Forrester Wave™, offers an advanced AI-driven platform that transforms how marketing teams measure and leverage the impact of their campaigns. By unifying the journey from initial marketing spend to final offline sales, Invoca empowers businesses to optimize ad spend, boost agent performance, and maximize revenue through insightful data analytics.
Key Features:
Full Attribution for Marketing Spend: Invoca provides clear visibility into the true impact of marketing campaigns by tracking and attributing offline sales to specific marketing efforts.
AI-Enhanced Call Management: With powerful AI capabilities, Invoca optimizes call routing, improving agent performance and converting more callers into customers.
Integrations for Enhanced Performance: Seamless low-code and no-code integrations with leading marketing and analytics tools amplify the platform's functionality and insights.
Signal AI: Extracts invaluable buyer insights from conversations, enhancing marketing decision-making with AI-generated analysis.
Use Cases:
A home improvement brand uses Invoca to track customer journey touchpoints, attributing revenue from calls back to digital ads, improving ROI by double digits.
A multi-location retailer employs Invoca to control caller experiences at all sites, streamlining the customer journey and boosting close rates by optimizing IVR and call handling.
A medical clinic maximizes its marketing budget, achieving a 45% increase in leads by accurately measuring call-driven revenues and optimizing ad spend.
Conclusion:
Harnessing Invoca's AI-driven platform means unlocking the true value of marketing campaigns, ensuring every dollar spent yields tangible results. With insights at your fingertips, you can streamline operations, boost customer satisfaction, and watch revenue grow. Experience the future of marketing analytics—start optimizing your campaigns with Invoca today.
FAQs:
How does Invoca ensure accurate attribution from marketing spend to offline sales? Invoca's platform connects the dots between online behaviors and offline outcomes using advanced call tracking and attribution algorithms.
Can Invoca improve performance across different contact center agents? Yes, by delivering detailed performance metrics and personalized coaching opportunities, Invoca enhances agents' efficiency and effectiveness.
Are there specific integrations that Invoca offers to streamline data management? Invoca boasts a wide array of no-code and low-code integrations with market-leading tools like Google Analytics, Salesforce, and Adobe, facilitating data activation and optimization.
More information on Invoca
Launched
2004-01
Pricing Model
Paid
Starting Price
Global Rank
325229
Follow
Month Visit
125.7K
Tech used
Google Tag Manager,Webflow,Amazon AWS CloudFront,JSDelivr,CookieLaw,OneTrust,Google Fonts,JavaScript Cookie,jQuery,Gzip,OpenGraph,HSTS
Top 5 Countries
33.98%
4.8%
3.87%
3.35%
2.73%
United States
Nigeria
United Kingdom
India
Pakistan
Traffic Sources
3.98%
0.73%
0.16%
8.65%
46.36%
40.13%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 24, 2025)
Invoca was manually vetted by our editorial team and was first featured on 2024-08-07.
Related Searches
Invoca Alternatives
Load more Alternatives-
Track and optimize your phone calls with CallTrack.ai. Measure your marketing ROI, capture quality leads, and boost your sales.
-
-
Incivus, GenAI-powered AdTech. Analyze video & display ads, optimize for platforms. Boost recall, cut ad spend. Ideal for all marketing teams. Maximize ROI!
-
-
