What is Bloomreach?
Your customer interactions are often fragmented—a personalized email leads to a generic website, or search fails to understand what a shopper truly wants. Bloomreach solves this by providing a unified, AI-powered platform that delivers truly connected and personalized experiences across every customer touchpoint. It's designed for e-commerce and marketing teams who need to drive real growth, not just manage campaigns.
Key Features
🚀 Autonomous Marketing & Engagement Go beyond standard marketing automation. This capability unifies all your customer data into a single, real-time view. Our Loomi AI then uses this deep understanding to orchestrate and execute hyper-personalized campaigns across 13+ channels, including email, SMS, and web. The result is you build genuine customer loyalty while freeing your team from manual campaign work to focus on high-level strategy.
🔎 Intelligent Search & Discovery Transform your site search from a simple utility into a powerful conversion engine. Bloomreach Discovery understands shopper intent, not just keywords. It leverages AI to analyze user behavior and automatically optimize search results and product merchandising in real-time. You can stop manually tweaking rules and let the platform help every customer find exactly what they need, significantly boosting revenue per visit.
💬 Conversational Shopping Agent (Clarity) Imagine having your best sales associate available to every shopper, 24/7. That’s Clarity. This conversational AI agent proactively engages customers at key decision points, offering expert help, answering questions, and providing tailored recommendations. It turns shopper hesitation into confident purchasing, directly increasing conversion rates and average order value.
How Bloomreach Solves Your Problems:
Bloomreach delivers measurable results by turning personalization from a complex challenge into a practical advantage. Here’s how you can apply it:
Increase Revenue with Hyper-Personalization: Stop sending one-size-fits-all campaigns. By unifying customer data and leveraging AI, you can create deeply relevant experiences that drive sales. For example, Benefit Cosmetics used this approach to achieve 40% higher revenue from their personalized marketing campaigns.
Boost On-Site Conversion with Smarter Search: When shoppers can’t find what they want, they leave. By implementing AI-driven search relevance, you ensure your product discovery experience is seamless and effective. In categories using these features, Burton saw revenue outperform visits by 21 percentage points.
Reduce Manual Workload and Cut Costs: Juggling multiple disconnected tools is inefficient and expensive. By consolidating your tech stack onto Bloomreach’s all-in-one platform, your team can operate far more efficiently. Alshaya Group now spends 50% less time creating campaigns, and a Forrester Total Economic Impact report shows that brands can potentially cut marketing costs by up to 50%.
Unique Advantages
True Agentic AI That Acts: Bloomreach is powered by agentic AI that does more than just offer suggestions—it acts. Our Loomi AI autonomously executes and optimizes campaigns and customer journeys based on your strategic goals. This intelligence works for you, driving results while your team focuses on what's next.
Unified Customer and Product Data: Our platform's core strength lies in its unique ability to merge rich customer behavior data with deep product information in real-time. This unified view is the foundation for truly relevant personalization that understands the complete context of every interaction.
Conclusion:
Bloomreach empowers your team to move beyond manual campaign management and disconnected tools. By unifying your data and leveraging autonomous AI, you can deliver the seamless, personalized experiences that customers expect and that drive predictable, profitable growth. This isn't just about better marketing; it's about building a smarter, more efficient e-commerce engine.
More information on Bloomreach
Launched
2009-02
Pricing Model
Contact for Pricing
Starting Price
Global Rank
63099
Follow
Month Visit
1.1M
Tech used
Top 5 Countries
28.39%
23.06%
7.61%
3.87%
3.75%
United Kingdom
United States
Slovakia
Germany
Canada
Traffic Sources
1.98%
0.88%
0.13%
9.7%
42.01%
45.3%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 25, 2025)
Bloomreach was manually vetted by our editorial team and was first featured on 2025-07-13.
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