What is Frigade?
Struggling to keep new users engaged and guide them to value? Frigade provides a single, AI-powered platform designed to perfect your in-app user experience. From seamless onboarding to proactive support and feature announcements, you can guide users at every step of their journey, boosting their activation and long-term retention.
Key Features
🤖 Automated Product Learning Frigade’s AI doesn't rely on static training data. Instead, it deploys intelligent agents that actively use and navigate your product just like a real user would. This unique, hands-on approach ensures the AI understands your workflows deeply and always stays current with your latest updates, without requiring manual setup from your team.
🛠️ Unified User Journey Platform Replace a scattered collection of tools for onboarding, surveys, and support. Frigade combines these functions into one cohesive platform. This allows you to create consistent, high-quality, and targeted in-app experiences—from new feature announcements to NPS surveys—all managed from a single place.
🎨 Fully Native and Customizable Experience Deliver a delightful experience that feels like an integral part of your product, not a generic third-party widget. You can customize everything from colors and typography to positioning, ensuring the AI assistant perfectly matches your brand's design language for a seamless and trustworthy user interaction.
📊 Actionable Insights and Analytics Understand precisely where your users get stuck and why. Frigade provides a clear dashboard showing what users search for, how the AI resolves their issues, and where friction occurs. You can use these insights to identify patterns in user confusion and make data-driven improvements to your product.
How Frigade Solves Your Problems:
Improve New User Activation: Guide users from the moment they sign up, walking them through key setup steps and "aha!" moments with personalized, adaptive support. This removes initial friction and demonstrates your product's value immediately, dramatically increasing the likelihood of long-term adoption.
Drive Feature Adoption: Announce new features to the right user segments at the right time with targeted in-app tours and messages. Instead of relying on an email that might go unread, you can introduce valuable functionality directly within their workflow, boosting discovery and usage.
Reduce Support Ticket Volume: Empower users to find answers instantly. When a user has a question, Frigade’s AI provides an accurate, contextual answer drawn from its direct experience with your product. This deflects common, repetitive queries, freeing up your support team to focus on more complex customer issues.
Unique Advantages
Truly Dynamic AI, Not a Static Chatbot Unlike traditional support bots that depend on manually updated knowledge bases, Frigade learns by doing. Its AI agents continuously explore your live product, so when you ship a new feature or update a workflow, the AI automatically understands the change. This means your in-app guidance is always accurate and reflects how your product actually works today.
One Tool for the Entire User Lifecycle Frigade simplifies your tech stack and ensures a consistent user experience. By consolidating onboarding, feature adoption, user research, and support tools into one platform, your teams can work more efficiently. Product marketers can launch campaigns without code, and support can see a unified history of user interactions, leading to better outcomes for everyone.
Conclusion:
Frigade is more than just a support bot; it's a comprehensive platform for proactively improving your entire user experience. By delivering intelligent, contextual guidance directly within your product, you can reduce churn, increase revenue, and build a more engaged user base.
More information on Frigade
Launched
2022-12
Pricing Model
Contact for Pricing
Starting Price
Global Rank
7140026
Follow
Month Visit
<5k
Tech used
Top 5 Countries
54.13%
45.87%
United States
India
Traffic Sources
7.82%
1.46%
0.12%
9.66%
23.72%
56.82%
social
paidReferrals
mail
referrals
search
direct
Source: Similarweb (Sep 25, 2025)
Frigade was manually vetted by our editorial team and was first featured on 2025-07-26.
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